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Seedstock | May 26, 2013

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Startup Profiles

Los Angeles-Based Farm to Table Delivery Service Finds Ready Market Sustainable Produce

May 15, 2013 |

out of the box collectiveJennifer Piette said the idea for her Out of the Box Collective was born from the European food culture in which she lived for more than 20 years, working as a screenwriter and film producer.

“Where I lived (in France, Portugal and England), there were fresh markets right around the corner,” Piette said. “You cooked. Here in America, we have a completely different relationship with our food.”

Piette was referring to modern-day proclivities for processed and packaged meals (Piette calls it “phony food”), and produce and meat sourced from factory farms. The volume is impressive, but the quality dubious. Read More

Boulder-based Online Grocer Now Serving Nine States an Abundance of Organic

April 23, 2013 |
Chad Arnold, CEO of Door to Door Organics. Photo Credit: Door to Door Organics.

Chad Arnold, CEO of Door to Door Organics. Photo Credit: Door to Door Organics.

It’s 5 pm on Thursday, milk is running low, and the kids polished off the last of the peanut butter the night before. Working parents everywhere, stuck in traffic, are scrounging for a healthy dinner.

Enter Door to Door Organics, an online organic grocery retailer that delivers fresh, organic groceries at a competitive cost with traditional brick-and-mortar grocers.

The company, which was founded by David Gersenson in 2004 in his 300 square-foot Boulder, Colorado garage, now serves 9 states, operating out of five centralized hubs in Colorado, Michigan, Illinois, Pennsylvania and Missouri.  Read More

For Populace Hungry for Healthier Choices, Tech Solution Offers Seamless Connection to Local Farms

April 22, 2013 |
David Ranallo, founder of Azoti, a tech platform designed to help local growers reach consumers.

David Ranallo, founder of Azoti, a tech platform designed to help local growers reach consumers.

CSA’s have taken the leap into the 21st century. Community Supported Agriculture has for years been the refuge of the urban food-conscious looking for reliable, locally-sourced whole food. But small-scale operations can’t always reach a critical mass and some people can’t always take advantage of Farmers Markets. Enter Azoti.

Developed by tech entrepreneur David Ranallo, Azoti provides the internet platform that efficiently connects local farmers with local companies – and all of their employees – for quick distribution of fresh, sustainably-raised food, to a populace hungry for healthier choices.

“We need to de-commoditize food,” Ranallo said. “Azoti can help farmers with marketing, manage wellness programs for employers and fill orders for customers all at once. And when we can help farmers forecast demand, we’ll see cheaper Farmers Market-quality food.” Read More

After $50 Million Buyout, Entrepreneurs Return to Farm to Further Ideals of Sustainable Food Movement

April 17, 2013 |

Good_Eggs_Bag 250In today’s cyber-driven universe, technology wunderkinds don’t normally go from $50 million buyouts by Google back to the farm. But that’s exactly what Rob Spiro, co-founder of the farm-to-fridge grocery delivery start-up in San Francisco, Good Eggs, did.

Spiro and his colleagues from Silicon Valley founded the company a mere 18 months ago, with the idea that their experience in the tech world could be put to good use in furthering the ideals of a sustainable food movement. After selling their social search service, Aardvark, to Google in 2010, Spiro, et al thought to lasso the burgeoning grassroots drive for local, organic food direct-to-consumer in the Bay Area. Read More

Master Urban Gardener Launches Rooftop Ready Seed Company

April 11, 2013 |
Zach Pickens, founder of Rooftop Ready Seeds.

Zach Pickens, founder of Rooftop Ready Seeds.

When you think of New York City, you think of an urban cement jungle of taxis and crowded people – antithetical to a peaceful world of green gardens and fresh produce. Not Zach Pickens. When he followed his wife, a theatre producer, to the Big Apple from his Ohio roots, he figured it was just the time to start his rooftop garden business: Rooftop Ready Seeds.

Pickens, a political science major, wasn’t exactly trained for urban farming. When he saw an empty rooftop on his apartment building in Brooklyn, he relied on memories of his grandparents’ backyard gardens to guide his effort to ‘green’ the asphalt plot.

Eventually, he was hired as the farm manager for Riverpark Farm, supplier for Riverpark restaurant, and one of the largest urban farming models in New York City (they launched their rooftop farm on the site of a stalled construction site). Read More

To Help Small Farmers Meet City’s Demand, Online Startup Directly Connects Local Farms to Buyers

March 27, 2013 |

Farmers Web is an 18-month-old start-up that aims to link local farms with local buyers through a wholesale “management tool,” and vibrant online marketplace that allows you to “shop and sell local online, anytime.”

The brainchild of co-founder and CEO, Jennifer Goggin, Farmers Web was born in downtown Manhattan from decidedly non-bucolic roots.

“I went into finance after college (Columbia University – political science), but my heart just wasn’t in it,” Goggin said. “So we decided that promoting small agriculture was something we could grab hold of.” Read More

Could Atmospheric Water Generation Power the Farms of the Future?

March 25, 2013 |

Most folks, farmers or otherwise, had their first introduction to vapor farms in the hit movie series “Star Wars.” Vapor farming is no longer a thing of science fiction. In fact, its an emerging industry that could change the way the world views water. We interviewed three of the top rated atmospheric water generation (AWG) system producers in the industry to better understand not only the technology, but its potential for sustainable agriculture. Atmospheric Water Systems, Inc. (AWS), EcoloBlue, Inc. and Island Sky Corporation happily explained their systems and the potential of AWG for modern farming.

Atmospheric water is exactly what it sounds like: water from the earth’s atmosphere. Everything contains water and everything has a dew point, the point at which vapor in the air condenses into liquid form. Read More

Startup Creates Solar Powered Irrigation Kit to Help Kenyan Farmers Farm more Sustainably

March 21, 2013 |

Charles Nichols and Samir Ibrahim think solar energy is the key to helping small-scale farmers succeed. Together, Nichols and Ibrahim co-founded SunCulture and created the AgroSolar Irrigation Kit to help Kenyan farmers farm more sustainably.

The Irrigation Kit that they developed uses solar water pumping technology and high-efficiency drip irrigation. Because the pump is solar it works well in Kenya’s climate, especially the country’s drier regions, noted Ibrahim.  Read More

Mud-filled Lake in Michigan Inspires Couple’s Leap into Hydroponic Farming

March 4, 2013 |

Photo Credit: Mud Lake Farm.

It was the mud-filled lake on Steve Van Haitsma’s century-old family farmland in Ottawa County, Michigan that made him realize he wanted to do things differently.

“The lake was once deep and held sturgeon,” says Kris Van Haitsma’s, Steve’s wife.  “It had filled in with topsoil over the years from all of the farms around it.”

The Van Haitsmas were college sweethearts wanting a life off the beaten path when they started looking for a way to farm without harming the soil, and seized upon hydroponics. They bought their first used greenhouse in 2005, assembled it on the property while both working jobs elsewhere, and began their journey building a do-it-yourself hydroponic operation. And so Mud Lake Farm was born. Read More

Water Conservation, Passion for Great Food and Sustainability Fuel Family’s Foray into Hydroponics

February 27, 2013 |

Amelia and Ben Von Kennel, owners of Amelia’s Farm in front of their 6,000 square-foot, commercial, hydroponic greenhouse. Photo Credit: Amelia’s Farm.

A simple passion for great tasting food and sustainability fueled the founding of Amelia’s Farm, a hydroponic farm based in Bells, Texas. Amelia Von Kennel, co-founder and executive vice president, and Ben Von Kennel, co-founder and chief executive officer, established the Farm in October 2011. The couple sold their house in Dallas, Texas, and moved their family ranch to Bells, Texas. Since the move, the Von Kennel’s focus has concerned strengthening the Amelia’s Farm brand, and building a 6,000 square-foot, commercial, hydroponic greenhouse. The Farm grows pesticide-free, non-GMO produce all year round.

I recently had a conversation with Amelia Von Kennel. She discussed how the couple started farming, why she and Ben value healthy food and how the Farm stays sustainable. Read More

Self-fertilizing Garden Tower Rises to Encourage Home Gardening and Fight Hunger

February 26, 2013 |

Photo Credit: The Garden Tower Project.

Colin Cudmore, the inventor of the Garden Tower, a garden container with perforated tubing technology that facilitates the movement of worms and nightcrawlers within it, says he does not consider himself a gardener. Yet, Cudmore, and his two business partners, Tom Tlusty and Joel B. Grant, are preparing for full-scale production of a new gardening container concept that includes the worms, in a self-contained mini-ecological system.

Cudmore germinated the idea one weekend, as he volunteered to man a booth for a local farmer’s market in Bloomington, Ind. He noticed a couple of Amish farmers, who were selling seedlings and starter plants, but had few customers, despite the bustling crowd in the marketplace. Read More

Tucson, AZ Aquaponics Startup Keeps it Local, Grows Fish and Produce in the Desert

February 25, 2013 |

Sweet persian melon grown by Local Roots Aquaponic Family System.

The idea of eating only locally-grown, seasonal food sounds appealing. Until you move to the desert. With an average annual rainfall of less than 13 inches, Tucson, Arizona is somewhat less than hospitable to traditional, soil-based agriculture. And fish? Forget it.

But, it was not the land that drew Stéphane Herbert-Fort to the Sonoran desert. It was the sky. He came to the University of Arizona to study astronomy and graduated with a PhD in 2011. Midway through his grad studies, however, he unearthed a deeper ambition than life as an academic.

“As a longtime fan of sustainable technologies and organic gardening, I wanted to join the two and make an impact on urban agriculture in Tucson. It was the perfect time for a change. Aquaponics fulfills my passions: to grow as much food as possible, simply and sustainably.” Read More

Rather than ‘Figure Out More Ways to Blow People Up’, Former NASA Engineer Seeks Solution to Feed World

February 21, 2013 |

When NASA ended its space shuttle program in 2011, a lot of the engineers and systems technology staff ended up heading to defense industry contracting firms. But Douglas Mallette, founder and CEO of Cybernated Farm Systems, says he wanted to help feed the world rather than “figure out more ways to blow people up.”

So he founded Cybernated Farm Systems with the idea of building a fully self-generating and sustainably-operating greenhouse growing system that could feed precisely 634 people for 30 years, leave a small carbon footprint and provide nutritious, organic, fresh food in a world of rising poverty and hunger. Read More